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Inspectron to unveil MagID Track & Trace solution at AIPIA Smart Packaging

7 September 2020

London: Inspectron will launch MagID, a patented marking technology at the AIPIA Smart Packaging exhibition, providing advanced brand protection abilities for brands of any size, by enabling magnetic ink codes to be printed on or inside packaging.

The innovation is a result of Inspectrons 40-year heritage in developing document identity and verification features for global financial institutions, governments and brands, combined with state-of-the art magnetic sensor technology.

Using MagID technology, high-volume covert markings can be applied on the inside of packaging or under labels. By scanning an item with a MagID reader, brand owners can gain real-time data on a products progress through the supply chain and authenticate items. Dubbed “chip-less NFC”, but at a fraction of the cost, MagID is an affordable track&trace solution for SMEs looking for brand protection and will help combat the issue of counterfeit or grey market products.

Benefits of MagID:

  • Environmentally friendly codes
  • Self-serve, cloud-based platform fully flexible for different markets or requirements
  • Low-cost to implement – attractive to SMEs needing brand protection
  • Fully secure all data is owned and controlled by brand owner.

Inspectron is seeking brand owners and supply-chain partners to take part in MagID pilot testing projects. Dr Nathalie Muller, Head of Innovation, Inspectron will be presenting MagID technology at the AIPIA Smart Packaging conference at 12.45pm BST on 10 September 2020.

About the development:
MagID technology development is supported by the European Commission Directorate General for Research&Development under the Horizon 2020 program, Project ID: EIC FTI GA 870017 Find out more.